University dining services gets creative with special events
Virginia Commonwealth University has been actively engaged with food trucks on its campus for some time now, and the university recently hosted the second installment of its flagship food truck event.
VCUDine's Food Truck Festival took place earlier this week, and was open exclusively to students with a university meal plan. The event cost students two meal swipes from their board plan in exchange for access to the festival and an entree from the food truck of the student's choosing.
Our Food Truck Festival, sponsored by @pepsi, kicks off TODAY at 4pm!
Just a reminder: this is a swipe-only event. Have questions? Tweet us or call 804-828-1148! pic.twitter.com/aP6S0eqRKp
— VCUDine (@VCU_Dining) April 23, 2019
The event was hosted on VCU's Monroe Park Campus starting at 4:00 p.m., with long lines reportedly lasting until the festival ended at 9:00 p.m. In total, seven food trucks were in attendance, with large open areas made available for students to enjoy the festival activities, including photo booths, prize drawings and giant inflatable games.
Scenes from the 2019 VCUDine Food Truck Fest! ???? pic.twitter.com/cdhmLOu2f4
— VCUDine (@VCU_Dining) April 23, 2019
The festival is organized and put on by VCU Dining Services with sponsorship from Pepsi. A "swipe-only" event, the festival is open exclusively to students with a dining plan, and only board plan swipes are accepted as payment tender, no cash or credit card payments are accepted.
VCU Dining Services will also has plans to host other special food truck events on campus including another swipe-only event, "Rib Night," and a "Midnight Breakfast" event.
St. Louis-Style Ribs are on the menu tonight at Jonah's! pic.twitter.com/qUN5HXxoXs
— VCUDine (@VCU_Dining) April 25, 2019
The idea behind the event is to offer students a change of pace from the standard fare offered by VCU dining halls, and utilize meal swipes to avoid cutting into students' pockets and bank accounts.